How the Master Set ZIP is structured

Every Dropmatico export lands as a structured ZIP named the Master Set. The folder hierarchy is intentional and cuts manual sorting out of your handoff workflow.

The folder tree

Every export follows the same top-down structure. Open any Master Set ZIP and the first layer is format, the second layer is platform, and the third layer is the files themselves.

  • Project_Name.zip
  • ├── JPEG/
  • │ ├── Instagram/
  • │ ├── LinkedIn/
  • │ └── Custom/
  • ├── PNG/
  • │ └── (same platform structure)
  • └── WebP/
  • └── (same platform structure)

Why it is structured this way

Format-first, platform-second mirrors how most people use the output. You typically pick one format to upload to a given platform (JPEG to Instagram, WebP to a blog CMS, PNG to a case-study page). Having format at the top makes it fast to grab every file you need for one destination without digging through nested folders.

How to upload directly from the ZIP

Open the ZIP in Finder or Explorer (no need to extract). Navigate to the format you want, then the platform folder, then drag the file into your upload dialog. Most browsers let you drag from inside a ZIP directly, so you never have to fully extract unless your CMS needs a local path.

Can I change the structure?

Not in the current version. The structure is designed to match real distribution workflows, and changing it per-export would defeat the purpose of having a predictable handoff format. If you need a flat ZIP for a specific upload tool, extract it locally and re-zip.

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